antonio schiavano photographer
The interest in photography was born in 1981 at the age of 17 with a Ricoh Kr 10 reflex given by my father. At first I didn’t know what to do with it, but I soon realized that it would become my new communication language. In those years I was living in Brindisi and photography was considered only as wedding photography. After learning the basics of photography, I immediately decided not to take souvenir photos, but to push myself on precise research, often clashing with those who said that to get a good photo you need a lot of technique.
In a book by Andreas Feininger I found this quote that marked my path:
“Those who can not take a picture with an interesting device to be cheap, hardly will get something better with the camera of his dreams”
ANTONIO SCHIAVANO PROFESSIONAL ADVERTISING PHOTOGRAPHER MILAN
PHOTOGRAPHIC STUDIO VIA GIACOMO WATT 10 MILAN
WHO IS ANTONIO SCHIAVANO PHOTOGRAPHER?
The interest in photography was born in 1981 at the age of 17 with a Ricoh Kr 10 reflex given by my father. At first I didn’t know what to do with it, but I soon realized that it would become my new communication language. In those years I was living in Brindisi and photography was considered only as wedding photography. After learning the basics of photography, I immediately decided not to take souvenir photos, but to push myself on precise research, often clashing with those who said that to get a good photo you need a lot of technique.
In a book by Andreas Feininger I found this quote that marked my path:
“Those who can not take a picture with an interesting device to be cheap, hardly will get something better with the camera of his dreams”
A journey that began with still-life photography, an obligatory choice because it was easier to study the lights and immortalize an object that is not in motion. I did not use flashes, but self-built lights and today it seems absurd to me not to be able to obtain the same results, even with the best flashes. I remember with nostalgia those intense moments, when I realized that the equipment is not important, but how it is used: even a light bulb can work wonders.
In 1983 in Brindisi I started attending the Grandangolo photographic club . Here I met advanced amateurs, now my lifelong friends, who encouraged me to pursue a photographic career. And so in 1988 I decided to move to Milan and present my first Book (Amarcord) as a self-taught artist. On June 14, after only 2 months, the Art Director Giancarlo Rovagnati , while viewing the portfolio, commissioned me my first project.
Meeting with my fraternal friend, photographer Renato Marcialis – with whom I still share the 10 Watt Studios – allowed me to learn the professionalism and rigor to be applied to every shot. Thanks to Renato I understood that the photographer, just like an athlete, knows no fatigue and that his strength is the result of constant training.
In love with teaching, and journalist since 1998, I have always tried to convey my experience as a teacher in institutes and academies of photography, thus keeping alive the passion for finding new creative ideas.
During my Workshops I usually don’t photograph, I don’t talk about technique, but about method. My goal is to understand the expressive language of each participant to lead them to receive my message without becoming a copy. My greatest satisfaction is that several students today are established professional photographers.
Over the past 40 years, I have worked with different brands and Art Directors with the intention of always leaving my own imprint, experimenting and looking for inspiration in the world around me.
Fine-art photography projects
Research work has always been a fundamental pillar of my artistic journey, leading me to develop projects of fine-art photography aimed at telling and reflecting my experience through the visual power of images. The continuous search for new sources of inspiration allows me to explore new forms of artistic expression, focusing the audience’s attention on specific details and characteristic aspects of the subject, often present in everyday simplicity and invisible to our distracted eyes.
Despite my years of experience, I still consider myself a child who plays and marvels at the beauty around him, expressing through photography an innocence and passion that grow and renew over time.
In love with teaching and journalist since 1998, I have tried to pass on my experience as a teacher in institutes and academies of photography, thus keeping alive the passion for finding new creative ideas.
Over the past 40 years, I have worked with different brands and Art Directors with the intention of always leaving my own imprint, experimenting and looking for inspiration in the world around me.
Research work has always been a fundamental pillar of my artistic journey, leading me to develop projects of fine-art photography aimed at telling and reflecting my experience through the visual power of images. The continuous search for new sources of inspiration allows me to explore new forms of artistic expression, focusing the audience’s attention on specific details and characteristic aspects of the subject, often present in everyday simplicity and invisible to our distracted eyes.
Despite my years of experience, I still consider myself a child who plays and marvels at the beauty around him, expressing through photography an innocence and passion that grow and renew over time.
THEY SAY ABOUT ME
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I am truly captivated by the concept behind “The Beauty and the Bane” project! I deeply appreciate this type of artistic research, this approach to work, and, above all, the critique of the culture of standardized beauty and beauty at any cost. We are so manipulated by those in power who dictate what is considered beautiful, that we are willing to undergo invasive surgeries just to delay aging or to appear as “beautiful” as celebrities. Beauty has become a commodity, with large corporations thriving and growing richer by fueling our sense of inadequacy and our pursuit of homogenized beauty. This is precisely why this project holds immense significance! It seeks to expose this false, standardized beauty and return to authenticity, to the original and indelible beauty that makes us unique, that allows us to be ourselves… and most importantly, to stand out and not be forgotten.
Ho avuto l’opportunità di ammirare personalmente alcune delle fotografie di Antonio Schiavano alla fiera d’arte contemporanea di Unfair 2024, su consiglio di un suo collaboratore, un tempo tra i migliori attori nella mia compagnia. Sono rimasto profondamente colpito dal progetto “Languishing”, in cui ogni soggetto sembra essere il protagonista di un dramma teatrale che si dipana sotto gli occhi di uno spettatore capace di condividere le stesse emozioni e quindi di sperimentare una piena empatia. Ho apprezzato enormemente la maestria tecnica e l’attenzione dedicata ai testi descrittivi. Torno in Sicilia con nuove ispirazioni per i miei futuri progetti. I miei più sinceri complimenti.
Apprezzo lo studio e la ricerca che sta dietro ogni scatto di questo fotografo. È palpabile come niente sia lasciato al caso, ma frutto di un talento che è innato in un vero artista: qualcosa che non si può imparare, ma solo ammirare e goderne, forse anche con un po’ di sana invidia.
I found Antonio googling for inspiring photographers and I think this site is a perfect portfolio of a great artist of Light. Keep it up Mr. Schiavano. It will be a pleasure for me to follow your work!
Antonio Uomo: gentiluomo, educato, generoso. Un Signore dotato di profonda sensibilità. Soprattutto non ha bisogno di sgomitare per apparire. Lui semplicemente è. Esiste e questo è sufficiente.
Antonio Fotografo: elegante, raffinato anche se audace, una ricerca di colore mirata e preziosa, innovativo e mai scontato e banale.
Il suo vivacissimo Beauty incarna ritratti potentemente espressivi, di classe anche dove il colore “spara”. La Bellezza della Donna non conosce mai volgarità, ma diffonde seduzione, sensualità delicata e grande dignità. Un trionfo di energia e vitalità, assolutamente notabili in mezzo ad una marea di immagini.
Ho già avuto il grande piacere di pubblicare nella mia Page di mostre online alcuni radiosi lavori di Antonio, ma attendo di vedere quei volti appesi su una parete bianca. Sicuramente sarà un WOW!
Ti aspetto Antonio con gioia!
Conosco Antonio fin dai suoi primi appassionati scatti nella moda, avevo intuito da subito che sarebbe diventato un grande fotografo e sono stata forse la Prima con la mia agenzia di comunicazione ad affidargli un servizio in quelli che anche per me erano i primi anni milanesi. Il risultanti di quel Servizio per la Euro Buyer’s Guide furono clamorosi
Avanti così Antonio !!
professional photographer
With his studio in Via Giacomo Watt 10 in Milan , Antonio Schiavano is a professional photographer with forty years of experience in the field of beauty , fashion and still-life photography. The constant search for perfection in every shot has led him over the years to build a team of trusted professionals who follow him in most of his projects in order to guarantee the utmost professionalism and satisfaction to each client.